About

I am David Van Wagoner. I live in Salt Lake City and I have spent twenty years in food and beverage, starting behind an espresso machine and ending up running operations.

I know what a Tuesday looks like when the delivery is short, two people called out, and there is an aging report you have not opened in three weeks. I have been the person who has to make the invoice call and I have put it off exactly as long as you do.

I help small businesses turn repetitive work into practical AI workflows. That can mean organizing customer inquiries, setting up onboarding, preparing a weekly brief, documenting team handoffs, or following up on invoices. I map the process, build around the tools you use, and teach you to run it.

I also build software. Houndtrust is a platform I am building for independent dog care professionals, which means when I say I understand what it takes to ship and support a system, I am speaking from the inside of one.

I am independent. I am not an Anthropic partner, reseller, or affiliate, and I will never tell you I am. What I sell is installation, judgment, and the training to make me unnecessary. When you would rather not think about it, I am the AI person you keep on call, not on payroll.